As 2016 comes to a close, we at Bullfrog Marina want to take this opportunity to thank our friends, neighbors and guests who have helped us make it such a fantastic year. Looking back, we’re very pleased at the response to the new facilities and changes we’ve made, but we know there’s still a lot more to be done. So we’re casting our eyes toward 2017 and once again, we’re asking for your input in what we can do to make next year even better than this one has been with our 2017 Annual Customer Survey!
Just like last year, we’re keeping the same format and questions, but we’re also including the results from last year so we can compare and contrast what we’re doing right, where we’ve improved and where there’s room to do better for 2017. One thing we’ve learned we can’t do, unfortunately, is add a restaurant, for a number of reasons. However, we’re not going to let that small disappointment get in the way of the great service and friendly, old-fashioned hospitality we’re known for. The reason these surveys are so important to us is because they give you, our guests and friends, a better understanding of how we can continue to serve you better both now and in the future.
Last year, we started off the survey by asking what your favorite things about Bullfrog Marina were.
52% of the responses said Carl and Bear were guest favorites, followed by our friendly staff and selection of food. We’re not surprised, since the Dynamic Duo and our staff have always been the key to Bullfrog remaining the number one destination on the California Delta for fuel, fishing and outdoor fun! Keeping this in mind, we’re expecting them to make just as strong a showing this year.
The second question invites you to tell us what you’d like to see added to Bullfrog Marina in the new year.
As we mentioned earlier, the overwhelmingly popular request for a restaurant/bar simply isn’t in the cards at this time, but we have a lot of other amenities and we’ve added new food options to our grocery store for our guests to choose from. Of course we’re not going to change the way we stock our fuel, because we want to make sure you get the freshest and finest boat fuel to be had on the Delta. We want any changes we make to the facilities or amenities we offer to enhance your experience at Bullfrog Marina, not take away from it.
The third question wants to know how often you plan to take to the water for the spring and summer season.
Last year, 63% of respondents said they were planning to get out on the water at least once a week. This is an important piece of information because it gives us an idea of what the traffic patterns are like and when we should expect to see more people out on the Delta! We’re also curious about how often you went out on the Delta in 2016, because this gives us a snapshot of the year in review and helps us plan for the year to come.
Something new we’re considering for 2017 is sponsoring a wake boarding contest.
We’d really like to hear about your thoughts on this one, because if there’s sufficient interest, we’re always glad to find any excuse for a good time. We also want to know what you think about us having a bikini contest this spring/summer season. Last year, 75% of respondents said yes, which was about as surprising to us as someone saying water is wet! Finally, on the topic of contests, we also want to know if you’d like us to add more bass fishing tournaments to our roster of offerings after the last two made such a big splash. With a $750 top prize for our last tournament, these contests have drawn a lot of attention, and if you want more of them, we’ll see what we can do about making them happen!
Finally, we’re curious about what we can add to our store’s selection for you. Last year’s top recommendation was “nothing,” followed by “beer.” To show you we’re listening, we expanded our beer and wine offerings! If you have something you’d like to see in the store we don’t already carry, or something that you think we need a better variety of, this is your chance to make your voice heard. If you think we’re doing fine just as we are, well, let us know that too!
From the Bullfrog Marina family, we want to wish all our friends, neighbors and guests a safe, healthy, happy holiday season and a prosperous 2017. We’re looking forward to seeing you out on the Delta in the spring, and we’ll be ready to serve you the same great way we always have. Please remember to weigh in on the survey, and Happy Holidays!